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Comparing and analyzing data is crucial for any business, big or small. Data, including customer data, sales data, and other data surrounding your business needs to be analyzed and compared to make your business processes more efficient. Enter Marimekko charts, also known as Mekko charts. You may be wondering, “What is a Mekko chart?” A Marimekko chart is a graphical representation of data in which adjacent areas of different colors or shading indicate how much of a particular variable is associated with each data point. They are used to display the distribution of a variable or the relationship between two or more variables. There is no definitive answer for when to use a Mekko chart, as Marimekko charts can be used in various ways depending on the specific data and situation. However, today, we’ll cover a few examples of when you should use a Marimekko chart. So, let’s get started.
To Display Change Over Time
One example of when to use Marimekko charts is to track the progress of a project. You can use the chart to track the progress of each individual task and see how it contributes to the overall goal. You can also use it to track the progress of the project as a whole and see if you are on schedule.
Mekko charts can also compare the sales of two different products over time. This can help you decide which product to focus on more or whether you should discontinue one of the products. You can also use Mekko charts to compare different data sets. This can help you see which data set changes more over time and learn more about the data set. As you can see, when you need to track data over time, a Mekko chart is an excellent solution.
To Show Relationships Between Variables
Marimekko charts are particularly well-suited for displaying relationships between variables, making them good for general data visualization. Mekko charts are good for general data visualization because they can help you see patterns and trends in data that are difficult to see when data is displayed in other formats. For example, if you have data spread out over a large number of dimensions or looking for a specific trend in your data, a Mekko chart can help you see all of the different relationships between the variables. This can be valuable for understanding your data and making informed business decisions.
To Compare Data Sets
When comparing data sets, Marimekko charts can be an effective way to visualize the differences and similarities. The charts can help to quickly identify patterns and outliers and can be used to compare data sets of different sizes and complexities. Additionally, Mekko charts can compare data sets over different periods, making them an ideal tool for trend analysis. In business, this is important because it can help identify potential opportunities or problems that may need to be addressed.
For example, if a business is interested in understanding how its online sales have changed over time, it could use a Marimekko chart to compare monthly sales data from the current year to monthly sales data from past years. This would help identify any trends in online sales and could help to inform future marketing decisions.
Using Marimekko Charts
These are only a few examples of when to use a Marimekko chart. However, there are many other ways this valuable graphical tool can help a business. So whether you need to display change over time, show relationships between variables, or compare data sets, a Mekko chart may be the data visualization tool your business needs to make better, more informed business decisions.
